This year at the NAB tradeshow in Las Vegas, visitors to the
Gorilla booth came from many countries, including the UK, US, Western and
Eastern Europe, South-East Asia, India, and New Zealand, including small-scale
content producers, large media companies, global service providers, IT
resellers, potential technology partners, and the technology press.
A key trend of this year’s NAB was the growing interest in
content monetization solutions. Gorilla highlighted its Video Big Data &
Analytics platform, which represents the full breadth of Gorilla’s
content-centric technologies, providing scalable software-based infrastructure
allowing the deployment of business applications via on-premises solutions,
data center solutions, and cloud services.
Gorilla also showcased it’s exclusive A/V Tagging technology
as part of its Video Big Data and Analytics platform, enabling content
providers to generate new programming content quickly and easily, allowing
service providers to deliver new consumer-driven personalized content services.
Meanwhile the same technology offers consumers an easier way to locate and
manage user-generated and subscription content.



Gorilla NAB 2014 Highlights:
Gorilla's top platforms for broadcast and entertainment
businesses:
|
*
|
Gorilla Media Cloud for broadcast and media companies –
targeted at companies like Fox, NatGeo, and TVB, companies that have
worked with Gorilla for many years.
|
*
|
Gorilla X-Share for production houses -- Fox and TVB have
benefited from Gorilla X-Share for repurposing of content and production
collaboration.
|
*
|
Gorilla Share Box for media companies and production
houses – companies like NatGeo can leverage the platform for media sales
and marketing
|
*
|
Personal TV for service providers – facilitates new media
services to meet the multi-screen viewing habits of today’s audiences.
|
|
|
|
|
|
|
|
Gorilla’s Content Monetization over the Cloud
|
*
|
Synchronize media services globally allowing transparent
collaboration
|
*
|
Leverage cloud archiving to share content more efficiently
|
*
|
Reduce energy and material consumption via a green
architecture, remove redundant storage
|
*
|
Connect multiple centers systematically using a scalable
architecture that supports parallel expansion
|
*
|
Eliminate geographic constraints, enable remote operation
from anywhere
|
|
Why Managing Content in the Cloud Matters?!
|
Gorilla CEO Dr. Koh as a speaker of Cisco Discussion
Panel(CMW)
Gorilla CEO, Dr. Koh, joined a Cisco discussion panel which
included leading executives from Signiant and Civolution, at the Connected
Media World on April 8th, to explain how Gorilla’s scalable media management
solutions leverage the cloud to expand operations to multiple sites,
facilitate faster collaboration, and maximize business value and efficiency.
Dr Koh highlighted that while not all media operations would be shifted
to the cloud, that a hybrid cloud architecture provides an efficient way to
unify and integrate certain asset monetization workflows, as well as provide
a way to scale operations across multiple locations.
|
Vision of Gorilla Media Cloud:
Leveraging its expertise in media asset management, Gorilla
continues to focus on its core business, creating more add-on-value and
business opportunities for broadcast and entertainment customers, aggressively
maintaining the competitive edge of its existing customers, while targeting new
opportunities and new customers in potential markets. Gorilla’s key value
proposition for cloud technology is this:
*
|
Enable efficient, multi-site production collaboration
globally -- saving time and money
|
*
|
Facilitate multimedia content repurposing and sharing –
creating new revenue models via content monetization
|
*
|
Provide a highly efficient and scalable media asset
management platform – offering the flexibility to expand quickly according
to business needs
|
*
|
Deliver an open IT platform – supporting the broadest
possible range of third party components, while being flexible in terms of
infrastructure in preparation for the next global IT transformation
|
|
|
|
|


